Bewitched by Bvlgari Jewellery Collections
Bewitching us this Halloween
Immerse yourself in the world of Bulgari – a brand synonymous with timeless luxury and bold elegance. From iconic designs inspired by ancient Rome to its contemporary innovations, Bulgari has defined jewellery as both an art form and a legacy.
A Legacy of Excellence
Bulgari’s journey began in the heart of Rome, where Sotirio Bulgari opened his first shop. His passion for art and meticulous attention to detail quickly garnered a loyal clientele. By the early 20th century, Bulgari had established itself as a premier jeweller, known for combining classical Greek and Roman motifs with modern designs.
The 1930s and 1940s marked a period of innovation for Bulgari. The house began to experiment with bold, colourful gemstones, departing from the monochromatic style that dominated the era. This shift not only set Bulgari apart but also laid the foundation for its signature aesthetic: a vibrant blend of tradition and modernity.
Iconic Collections
Serpenti
Perhaps one of Bulgari’s most famous collections, the Serpenti line, debuted in the 1940s. The serpent, a symbol of rebirth and transformation, is artfully rendered in bracelets, watches, and necklaces. The design's fluidity and elegance have made it a favourite among collectors and celebrities alike. We currently have such a fine collection of examples of why the Serpenti line has been so successful. The offering of different finishing touches, from Diamonds, Malachite, Peridot and Mother of Pearl.
Let us also take a minute to appreciate the craftsmanship of this Bvlgari Serpenti Tubogas Single Spiral Watch 101817. It is such an iconic design, making the piece stand out from your standard watch designs.
Imagine this Bulgari Serpenti Tubogas Single Spiral Watch 101817 embracing your wrist like a whisper of luxury. With its cabochon-cut pink rubellite, this watch isn't just an accessory; it’s a celebration of artistry and elegance
B.zero1
Introduced in 1999, the B.zero1 collection is a testament to Bulgari’s innovative spirit. Inspired by Rome’s Colosseum, these pieces feature a distinctive spiral design, symbolising harmony and infinity. Just look at these absolutely stunning Bvlgari B.Zero1 18K Rose Large Rose Gold Hoop Earring. Everybody needs a pair of hoops in their collection and we simply love this esquisite design that gives the hoops a unique twist.
Now This Bvlgari B.Zero1 Large Lapis Lazuli Rose Gold Ring Size 55 has been one of my favourite pieces that's come into stock. The contrast between the rose gold and mesmerising Lapis Lazuli complement each other so well. It's comfortable and makes a statement alone without stacking but can also shine against other items. I love this iconic shape of the B.Zero1 collection and I think this ring is such a fine example.
The B.Zero1 collection has expanded over the years, incorporating various materials and styles, yet always retaining its architectural essence. Those mixtures of gems and materials and ensured this collection has continued to flourish. Take a look at this Bvlgari B.Zero1 18K White Gold Bracelet of example, the mixture of Amethyst, Topaz and White gold offer a pop of colour.
Bulgari Allegra
The Bulgari Allegra collection is a celebration of exuberant colours and joyful elegance. Inspired by the vibrant spirit of Italian culture, Allegra combines a kaleidoscope of gemstones in bold, playful designs.
Each piece is a testament to Bulgari’s mastery of colour and craftsmanship, offering wearers a sense of joy and spontaneity. The collection’s lively hues and dynamic compositions make it a standout addition to Bulgari’s rich portfolio, appealing to those who seek to express their individuality with flair and elegance.
Craftsmanship and Innovation
Bulgari’s commitment to excellence is evident in every piece it creates. The brand’s artisans, often referred to as “Maestri,” employ time-honored techniques alongside cutting-edge technology to bring each design to life. From selecting the finest gemstones to meticulously setting each stone, the process is a testament to the house’s dedication to quality and artistry.
Innovation is also a cornerstone of Bulgari’s philosophy. The brand continually pushes the boundaries of jewellery design, whether through the incorporation of unconventional materials, such as ceramics and steel, or through groundbreaking collaborations with contemporary artists and designers.
A-List Endorsements
Bulgari’s allure extends far beyond its exquisite designs. The brand has long been a favorite among Hollywood’s elite and royalty. One in particular that stands out is the infamous Elizabeth Taylor.
Elizabeth Taylor
Elizabeth Taylor’s passion for Bulgari jewels became legendary, especially during the filming of Cleopatra, where she was often photographed wearing pieces from the iconic Serpenti line. Taylor’s love affair with Bulgari blossomed alongside her romance with Richard Burton, who famously gifted her numerous Bulgari pieces throughout their relationship. Known for her love of bold and exquisite jewellery, Taylor gravitated toward the Serpenti collection, known for its intricate craftsmanship and sensual serpent motif, symbolising both wisdom and allure.
Photo credit: theadventurine
Other icons such as Sophia Loren, Zendaya, Naomi Watts and Audrey Hepburn have all been spotted wearing Bulgari’s stunning creations. This association with glamour and prestige has only enhanced Bulgari’s reputation as a leader in luxury jewellery.
Photo credits: Zendaya - Stephane Cardinale - Corbis/Getty Images // Naomi Watts: Steve Granitz
Philanthropy and Sustainability
Over the years Bulgari has also made significant strides in philanthropy and sustainability. The brand has partnered with Save the Children since 2009, creating a special jewellery collection to support the charity’s efforts in education and emergency response. Inspired by the iconic B.zero1 jewellery line, the special collection comprises a ring and pendant.
Photo credits: The Jewellery Editor: Bulgari ambassador Luke Evans in last year’s Raise your Hand campaign shot by Fabrizio Ferri to raise awareness of Save the Children’s fundraising.
Bound to Bulgari
Bulgari’s rich heritage, combined with its relentless pursuit of innovation, has solidified its position as a titan in the world of luxury jewellery. Each piece tells a story, reflecting the brand’s roots in classical antiquity and its vision for the future. As Bulgari continues to evolve, it remains a beacon of elegance and craftsmanship, captivating new generations of jewellery enthusiasts around the globe.
Whether adorning the red carpet or becoming a cherished family heirloom, Bulgari jewellery is more than just an accessory; it is a timeless symbol of beauty, artistry, and enduring style.
As you explore our exclusive Bulgari selection, remember our sourcing experts are here to help you find the perfect Bulgari item for your collection, even if it’s not currently in stock.
Embrace the elegance of Bulgari and make it a timeless gift this Christmas for yourself or a loved one. Whether it’s a radiant pair of B.zero1 hoops or a bold Serpenti bracelet, Bulgari offers the perfect piece to surprise and delight. We even have a stunning Bulgari piece currently in our sale.
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